Keio x Hello Kitty Thanks for everyone fair

I got a cute and nostalgic pouch and cellphone cleaner at the pop-up shop named “Keio x Hello Kitty Thanks for everyone fair” at Shinjuku Keio department store.

This year, 2014 is Hello Kitty’s 40th birthday and Keio department’s 50th anniversary.
They are collaborating to made some cutest special limited products for this.

Keio x Hello Kitty Thanks for everyone fair